A Passion for Great PR!

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American Charities Television, Inc. is a 501(c)(3) public
nonprofit corporation helping people live better and longer by 
increasing awareness of, donations to, and volunteers for
the most compelling of our nation's 1.8 million charities.
 

NEWS

American Charities Television, Inc. (ACT) has announced that America's Value Channel, Inc. (AVC) has become a founding sponsor of ACT as of Jan. 31, 2012, when ACT entered into an agreement in principle with AVC to be available one hour per week in more than 18 million U.S. homes via Channel 221 on Dish Network and an additional 30 million homes on DirecTV's channel 224.


The agreement is subject to ACT's development of its website and related programming, for which fully tax deductible contributions, grants and general funding are being sought and accepted by ACT.  In addition, AVC will be making its call center available to ACT and its featured charities.

ACT expects to be underway with all aspects of video and website production during 1Q12 and to fully launch its programming and social media by mid 3Q12.

About America's Value Channel, Inc: AVC offers jewelry and gemstones, works of fine art, and collectible coins nationwide seven days a week on DirecTV channel 224 from 5:00 pm to 1:00 am Eastern time and on Dish Network's Channel 221 from 5:00 pm to 10:00 pm Eastern time.  Its programming is also available online live at ShopAVC.com.  ACT's one hour per week will be on a day to be determined and in addition to AVC's current satellite schedule.


BACKGROUND

Founded in 2010 by senior communications executive Anthony J. Tortorici, ACT will create a fully interactive website featuring video segments, a call center and substantial social media presence dedicated to educating, informing and entertaining the American public regarding the important good works of selected U.S. charities.

Eventually, ACT will use that programming for national distribution on direct broadcast satellite channels, such as AVC's. Satellite television programming would begin with one hour per week, then one or more hours per day, and eventually 24/7 on ACT's own satellite television network.

WHY

Nonprofit organizations require money and manpower to accomplish their objectives. ACT will serve the needs of charities by helping them raise money and increase their membership and volunteers by helping them tell their stories.

We fulfill our mission by helping other nonprofit organizations fulfill theirs
.
 

CHARITIES

Nonprofit organizations will be recruited by ACT as candidates for its programming. ACT will invite each organization to submit a one-page summary of its information in the most compelling way. ACT will select organizations for its programming based on the compelling nature of the organization and funding available to cover ACT’s production costs along with other selection criteria.

ACT’s work will benefit as many organizations for which it can produce, post
or air Internet, satellite and other programming. There is virtually no limit to the number of charitable organizations that could be featured and their multi-millions of volunteers, members, beneficiaries and contributors would benefit from ACT’s services.

Categories of charities include but are not limited to 
    * Children and youth
    * Women and families
    * Education
    * Animals and pets
    * Art, culture and the humanities
    * Nature and the environment
    * Colleges and universities
    * Health and medical research
    * Human services
    * Public benefit and others.

Programming will include 
    * Charity galas
    * Celebrity endorsements
    * Specially created shows about cooking, styles, travel, fashion and fitness
to help people live better and longer.

In addition to raising funds for the selected charities, programming will invite viewers to visit the participating charities’ websites and call or write to them directly with their donations and offers to volunteer and support the organization. Capturing names and contact information by ACT and the participating charities is at least as important as funds and volunteers.

PROGRAMMING

Video programming for the Internet will be produced in finished segments of up to eight minutes each. The segments will be posted on the ACT website and available through YouTube, Facebook and other Internet social venues. Advertising and sponsorships will be available on the ACT website and satellite programming as well as for each segment and charitable category.

The segments primarily will be ‘evergreen’, that is, produced in such a way that they will be able to be shown more than one time over extended periods of time.

FUNDING & REVENUES

ACT accepts funding from nonprofit and for-profit corporations, charities, foundations, individuals and other organizations to create, produce, post and air Internet programming and, eventually, and satellite television programming. 

Funding for each production may come from the featured organizations themselves, corporations and individuals, and from foundations and other organizations and individuals interested in supporting the mission of the selected organization and ACT.

Because American Charities Television, Inc. is a 501(c)(3) organization, all donations to ACT are fully tax deductible. (Consult your tax attorney.)

WEBSITE

ACT plans to use a fully functional version of its website (www.ACTgive.org) to collect and relay 100 percent tax deductible, viewer-contributed funds to the respective charities and collect a nominal, fully tax deductible transaction fee for this serviceACT will also accept contributions via the website to itself.

CALL CENTER

The ACT call center will accept inbound calls, contributions and requests for information that will be used primarily by smaller charities who could not ordinarily afford a call center of their own.

The programming, website and call center will generate fully tax deductible donations, volunteers and supporters for the participating charitable organizations as well as for ACT.

For more information, please contact founder Tony Tortorici at tortorici@ACTgive.org